Fresh vegetables sold in an outdoor market. |
What is the “Eat Local” movement?
Until recently, people have only eaten food that was located close to them. But in our current day and age, it’s very easy to buy food products that were produced from unknown sources in faraway countries. This may be convenient for consumers, but it can lead to safety concerns about unknown food sources and the weakening of local economies due to low sales of local products. That’s where chisanchisho comes in.
Until recently, people have only eaten food that was located close to them. But in our current day and age, it’s very easy to buy food products that were produced from unknown sources in faraway countries. This may be convenient for consumers, but it can lead to safety concerns about unknown food sources and the weakening of local economies due to low sales of local products. That’s where chisanchisho comes in.
Chisanchisho, literally meaning “local production for local consumption,” was started to protect local economies and give consumers peace of mind knowing that their food is fresh, delicious, and comes from a trusted source. In this issue, we’ll refer to chisanchisho as “Eat Local.” Since its inception, the Eat Local movement has also proven to benefit health by providing in-season, high-nutrient produce, benefit community building by creating relationships between producers and consumers, preserve local scenery and food traditions, and even help the environment by reducing fuel emissions caused by transporting goods. The same logic for Eat Local is now even being applied to other industries, such as automobiles and craft goods.